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What is Buy Now, Pay Later (BNPL) & How Does it Work?

6 min read

Ally Streelman

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Ally Streelman

What is "buy now, pay later" for online shopping?

Rounding it up

  • Buy Now, Pay Later (BNPL) is a popular new way of extending credit to consumers to pay for purchases in installments

  • All you need to do to use buy now, pay later is select the option at checkout, where available, go through a quick and easy approval process, and submit payment.

  • There are drawbacks to using buy now, pay later including fees, overspending, and impulse purchasing.

  • As with any loan, always be aware of what payment terms you are agreeing to before you sign up.

Ever spotted that "pay in installments" option while shopping online? That's Buy Now, Pay Later (BNPL) – a payment solution that's rapidly gaining traction with online shoppers. These point-of-sale loans offer instant approval, letting you take home your purchases today while spreading payments over time.

As BNPL becomes more and more common at checkout counters both virtual and physical, it's worth learning how these services actually work, what advantages they might offer, and which companies are leading the BNPL revolution.

Understanding Buy Now, Pay Later (BNPL) Options

Buy Now, Pay Later (BNPL) is essentially a modern form of financing that lets you make purchases without paying the full amount upfront. Instead, you spread payments over time in a way that fits your budget.

These payment solutions go by several names – installment payment plans, retail financing, installment loans, credit card installment plans, or retail credit services – but they all share the same idea: get what you need today, pay for it over time.

While different providers offer various payment models, many BNPL services feature promotional interest rates – sometimes as low as 0% – making them an attractive alternative to traditional credit cards. Just keep in mind that missed payments typically result in fees, and some companies charge an administration fee when setting up your plan.

Before jumping in, take a moment to closely look over the terms and conditions. Understanding exactly what you're agreeing to can help you use BNPL services responsibly and avoid surprise expenses down the road.

How BNPL Actually Works

When you choose a BNPL option, you're actually entering into two separate agreements:

  • One with the retailer for your purchase

  • A second with a financial service provider who handles the payment plan

These financial providers could be traditional banks, credit unions, financing companies, or fintech companies.

Your BNPL agreement typically outlines:

  • Your total purchase amount

  • How much each payment will be

  • When payments are due (weekly, bi-weekly, monthly)

  • How many payments you'll make

  • Any interest rates that apply

  • Fees (like late payment charges)

  • The payment model for your plan

Don't be shy about asking questions! If something in your BNPL agreement seems confusing, reach out to either the retailer or the financial provider for clarification. Understanding the terms before you commit is the smartest way to use these convenient payment options.

Types of BNPL Plans

BNPL comes in two main flavors depending on how you prefer to handle payments:

Equal Payment Plans

Think of these as the classic installment approach. You'll make regular, predictable payments (usually bi-weekly or monthly) until your purchase is fully paid off. The payment amount stays the same each time, making budgeting straightforward.

Deferred Payment Plans

With this option, you have until a specific due date to pay off your entire balance. There aren't fixed payment amounts along the way—you decide how much to pay and when, as long as everything's covered by the deadline.

How Payments Actually Work

When you use BNPL, you're essentially getting a mini credit arrangement. Depending on the provider, they might run a credit check before approving you. Here's how you might end up paying:

Pre-authorized Debits (PAD)

The BNPL provider automatically withdraws payments from your bank account on scheduled dates. Your first payment typically happens right at purchase. Just make sure you have enough funds in your account—otherwise, you could face fees from both your bank and the BNPL provider.

Pre-authorized Credit Card Payments

Similar to PAD, but payments are automatically charged to your credit card instead. Some providers add a processing fee per payment, which increases your overall cost. Remember that you'll still need to pay your credit card bill to avoid additional interest.

Credit Card BNPL Options

Some credit cards offer their own built-in BNPL features called "equal installment payments." Your purchase gets charged in full initially, then your credit card provider splits it into equal payments. These often come with promotional interest rates (sometimes as low as 0%), but you typically need to specifically request this option.

Retail Credit Cards

Some stores offer their own credit cards with BNPL features. These cards might have promotional interest rates for BNPL purchases, but read the fine print—missing a payment could skyrocket your interest rate from 0% to as high as 35%! Also check whether your BNPL amount is included in your minimum monthly payment or needs to be paid separately.

Personal Loans

Some retailers offer financing through personal loans from partner financial institutions. You borrow a set amount and agree to a specific repayment schedule, including any applicable interest and fees.

Is BNPL Right for You? Things to Consider

Before jumping into a BNPL plan, take a moment to ask yourself some important questions:

  • Do you really need the thing you're buying, or is BNPL making an impulse purchase seem more reasonable?

  • Are you confident you can stick to the payment schedule?

  • Can your budget handle potential fees or interest if you miss a payment?

Let's break down the pros and cons to help you decide if BNPL makes sense for you.

The Upsides of BNPL

Budget Flexibility: BNPL lets you spread out payments for necessary purchases when timing is tight—like replacing a broken appliance before payday.

Potential Interest Savings: Many plans offer promotional low or even 0% interest rates if you make all payments on time and clear your balance by the due date.

The Downsides to Watch For

It Can Get Expensive—Fast: Missing even one payment can trigger high interest rates and fees, making your purchase significantly more expensive than the original price tag.

The Discipline Factor: BNPL requires you to stay organized with payment dates across potentially multiple plans.

Overspending Risk: When purchases feel "smaller" because they're broken into payments, it's easier to buy more than you can actually afford.

Credit Impact: Some BNPL providers report to credit bureaus, meaning missed payments could hurt your credit score.

Hidden Costs: The simplicity of BNPL can make it easy to underestimate what you're really paying over time when fees are included.

How BNPL Affects Your Credit Score

Wondering if using BNPL will impact your credit? Here's what you need to know:

The Application Process

Most BNPL providers only perform a "soft" credit check when you apply, which doesn't affect your credit score. This is different from traditional loans or credit cards that typically do a "hard pull" of your credit file. However, be aware that some BNPL services do use hard credit checks, which could temporarily lower your score by a few points.

Payment History Reporting

BNPL companies handle credit reporting differently than traditional lenders:

  • Making your payments on time? Most BNPL providers won't report this positive behavior to credit bureaus.

  • Miss payments? That's a different story. Late or missed payments often get reported to credit bureaus and can hurt your score.

This creates a situation where BNPL typically only affects your credit when something goes wrong.

The Bigger Financial Picture

Research from the Consumer Financial Protection Bureau has found some concerning patterns: people who frequently use BNPL often show higher delinquency rates on their other credit accounts and tend to have lower credit scores overall.

This doesn't necessarily mean BNPL causes financial problems, but it suggests that if you're already stretching your budget thin, adding BNPL payments could make things more challenging.

Note: KOHO product information and/or features may have been updated since this blog post was published. Please refer to our KOHO Plans page for our most up to date account information!

About the author

Ally Streelman is a storyteller whose work spans money, wellness, travel, and more with the chief goal of empowering readers. When she’s not stringing together sentences, you can find her immersed in a new city, cookbook, or novel or encouraging women to take hold of their financial journey.

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